Google decided to leak images of its unreleased Pixel 4 flagship smartphone after prototype renders were published.

By Ian Horswill

Posted on June 13, 2019

When outdated prototype renders of Google’s highly anticipated Pixel 4 smartphone hit digital and social media on Monday, Google decided to act.

It dropped images of the back of its Pixel 4, which is expected to be released in October, on its Twitter page.

“Well, since there seems to be some interest, here you go! Wait ’til you see what it can do. #Pixel4,” Google tweeted.

Read later: Uber in business deal to make Melbourne its first Australian air travel city
Read later: Telsa CEO Elon Musk hopes for a 644 km electric battery

Smartphone blog Pricebaba revealed 5K render images of the back of the Google’s Pixel 4, “based on early prototyping schematics”.

Google’s very own leak shows only the back of the phone. The most noticeable difference is the now-square camera with a pair of lenses, a flash module and a couple of other sensor elements. Also noteworthy is the apparent lack of a rear fingerprint reader, in contrast to past models.

To drop an upcoming device’s name and an official image this early is unusual, reported cnet. Despite numerous rumours, rendered images and leaked specs, companies such as Apple, Samsung and Google generally like to keep mum about their product announcements until they hold official events like Apple’s developers conference and the September iPhone event, Samsung Unpacked and Google I/O, where the company took the wraps off its latest Pixel 3a and Pixel 3a XL.

Apple’s iPhone 11 has been rumoured to have a square camera bump, as has the Huawei Mate 20.

According to a report by Counterpoint Research in April, Google’s Pixel smartphones are now the third highest selling smartphone in the US, behind Apple and Samsung. It was the first time the Pixel had broken into the top five for premium smartphone sales in the US.

Smartphones sales globally have been declining for more than 12 months – over five successive quarters to be exact.