In a longer blog post about the donation, Amazon committed to more than just a cash donation, saying it would use its technology to help relief efforts.

By Ian Horswill


Posted on January 13, 2020

The world’s richest man and Amazon CEO Jeff Bezos has announced he is donating A$1 million “in needed provisions and services” to provide relief from the bushfires gripping Australia.

“Our hearts go out to all Australians, the country’s communities, bushland, and wildlife affected by the devastating bushfires,” Amazon said on its website. “Using Amazon’s unique logistics and innovative technologies, along with cash donations to support organisations on the front line of relief efforts, Amazon is contributing AU$1million to national efforts to provide relief to communities impacted by this natural disaster.”

In a longer blog post about the donation, Amazon committed to more than just a cash donation, saying it would use its technology to help relief efforts.

Amazon Web Services will help provide technical support for many of the government agencies dealing with the response and recovery efforts.

The Bureau of Meteorology, the Rural Fire Service and Fires Near Me app were just some of the agencies using the web services technology.

Amazon will donate to WIRES, the Australian Red Cross and the rural and country fire services.

The tech giant said much-needed items could also be donated to organisations on the front lines through BlazeAid.

“In addition to products donated directly by Amazon, customers will be able to donate items requested by BlazeAid through the nonprofit’s charity wish list,” it said.

“We are amazed and humbled by the individuals, organizations (sic), and agencies leading the response and recovery efforts across Australia. We are proud to be part of a strong community.”

Jeff Bezos donated US$99 million to homeless organisations in November last year.

Celeste Barber, Amazon, fires, australia

Australian mining billionaire Andrew ‘Twiggy’ Forrest, announced a donation of A$70 million to bushfire efforts, which sees A$50 million go towards a “national blueprint” to develop new approaches to the threat of bushfires. A$10 million will also help build a “volunteer army” to deploy to regions devastated by bushfires and another A$10 million will go to communities on the ground.

Elsewhere, the Paul Ramsey Foundation has pledged A$30 million, Australian James Packer and Crown A$5m, NAB A$5m, Coles A$4 million, BHP A$2 million, Westpac and Woolworths A$1.5 million each and ANZ A$1 million. Atlassian co-founders Mike Cannon-Brookes and Scott Farquhar have each donated A$1 million.

Instagram star Celeste Barber’s appeal for the NSW Rural Fire Service has exceeded A$50 million.

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